• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

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The MSc Digital Marketing programme at Lincoln is designed for graduates wanting to practice in this increasingly important field of marketing and gain a strategic understanding of its place within the wider marketing function.

The course aims to empower students to be critical thinkers in the global world of digital marketing in order to lead and develop industry practices and processes in responsible and strategically mindful ways. Following a practice-driven-theory approach, the MSc Digital Marketing programme emphasises the practical application of theory and the development of key digital marketing, leadership, management, and entrepreneurial skills.

The course is offered with two separate pathways. Students can either complete one year of study or undertake a two-year course where one year is spent in Professional Practice to gain hands-on experience through a paid placement. Students will be responsible for sourcing their own paid placements but will be supported by dedicated employability specialists. Please note: the Professional Practice pathway is only available for a September start.Graduates with Master's level awards may progress to marketing roles in a variety of industries around the world. Specialist skills are highly valued by private and public sector organisations, as well as beneficial to those running their own enterprises. Some students choose to pursue careers in research or academia.

The University Careers and Employability Team offer qualified advisors who can work with you to provide tailored, individual support and careers advice during your time at the University. As a member of our alumni we also offer one-to-one support in the first year after completing your course, including access to events, vacancy information and website resources; with access to online vacancies and virtual and website resources for the following two years.

所属院系

进入哪个院系学习？ Lincoln Business School

中国学生入学要求

为来自中国的学生设计 Prospective students require one of the following qualifications: A Chinese degree from a recognised institution with a minimum average grade of 70% (GPA 2.5), some programmes may require 80% or a GPA 3.0; Successful completion of a UK Bachelor degree with a minimum grade of 2:2. Students need to have an IELTS score of 6.0 (with no less than 5.5 in each band score). Some courses require a higher IELTS score.

课程信息

学制：全日制(1 年)全日制(2 年)

学费：£16,200.00 (¥ 146,284) /年

开学时间：2022九月20日

申请截止日期：

留学地点：Lincoln (Main Site)Brayford Pool,Lincoln,Lincolnshire,LN6 7TS, England