全国统一学习专线 8:30-21:00
专业概况
在这里学什么?What is Marketing MSc?
You’ll engage with businesses of all types and sizes and learn more about marketing in the commercial world. You’ll learn the range of marketing practices, respond to commercial design briefs and engage directly with businesses. You’ll focus on marketing communication, marketing research, international strategic marketing, digital-marketing and brand management as well as learning to understand customers and their needs. Modules include: International Strategic Marketing, Marketing Communications, Digital Marketing, Brand Management
The vocational focus of this course means it’s perfect if you’re looking to move into marketing or if you want to build upon existing marketing expertise.
Study style
Assessments involve you developing academic arguments as well as marketing writing, advertising design and marketing campaign development skills.
The course culminates in a dissertation or a marketing case project, enabling you to specialise in an area of marketing that you find particularly fascinating, and which you may wish to pursue in your marketing career.
If you have a relevant postgraduate diploma or professional award (such as the Chartered Institute of Marketing (CIM) Professional Postgraduate Diploma), then you may be able to join this programme at an advanced level.
Possible careers
Graduates from this course can go on to work in:
所属院系
进入哪个院系学习? Business School中国学生入学要求
为来自中国的学生设计 Students should have Successful completion of a 4 year university Bachelor degree with a minimum grade of 70% overall. Three year Diploma (Dazhuan/ Zhuanke) AND evidenced three years’ relevant work experience (for Business School Masters only) and/ or a recognised 1 year pre-Masters programme.? IELTS 6.0 overall with no less than 5.5 in any component.课程信息
学制:全日制(45 周)全日制(1 年)
学费:£14,700.00 (¥ 132,740) /年
开学时间:2022九月20日
申请截止日期:2022九月27日, 2023九月19日
留学地点:Oxstalls CampusOxstalls Lane,Longlevens,Gloucester,Gloucestershire,GL2 9HW, England